GTM Associate – B2B SaaS <em>London</em>

Location: London – five days per week on-site
Salary: £30,000–£50,000 basic
OTE: £40,000–£65,000
Contract: Permanent, full-time

Thomas Patrick Recruitment is partnering with a profitable, fast-growing technology company to recruit a driven GTM Associate.

Working alongside the founders, you will help build and operate the company’s outbound sales engine. This is an excellent opportunity for someone with one to two years of BDR or SDR experience who wants greater ownership, direct exposure to senior decision-makers and a clear route towards an Account Executive or Senior GTM position.

The company provides real-time data and AI-powered insights to more than 300 leading investment firms worldwide. You will join a small, ambitious team where your ideas, activity and results will have a visible impact from day one.

Key Responsibilities

• Build and manage targeted outbound campaigns from initial research through to qualification.

• Identify and prospect relevant decision-makers across venture capital, private equity and financial services.

• Create focused prospect lists and personalised outreach using email and LinkedIn.

• Research prospective clients to understand their priorities, challenges and investment strategies.

• Write thoughtful, relevant messaging designed to engage senior buyers.

• Qualify opportunities and book high-quality meetings for the sales team.

• Work directly with the founders to refine the ideal customer profile and outbound strategy.

• Track campaign performance and continually test new messaging, channels and approaches.

• Maintain accurate prospect and activity information within the CRM.

• Use modern sales tools including Clay, LinkedIn Sales Navigator, sequencing platforms and data-enrichment tools.

Essential Requirements

• One to two years of outbound BDR, SDR or similar business development experience.

• Experience working within a technology startup, B2B SaaS business or high-growth environment.

• Proven experience running outbound campaigns across email and LinkedIn.

• Strong written communication skills with the ability to create personalised, persuasive outreach.

• Comfortable researching and approaching senior-level decision-makers.

• Commercially curious, proactive and motivated by measurable results.

• A strong bias towards action and the confidence to work with limited structure.

• Based in London or able to commute to the London office five days per week.

• Existing right to work in the UK without visa sponsorship.

Desirable Experience

• Experience within an early-stage business, ideally between seed and Series B.

• Experience selling or prospecting into venture capital, private equity, investment firms or wider financial services.

• Familiarity with Clay, LinkedIn Sales Navigator, CRM systems, email sequencing platforms or enrichment tools.

• Experience designing focused, highly personalised outbound campaigns.

• A genuine interest in startups, private markets, data or artificial intelligence.

The Ideal Candidate

You will be ambitious, resourceful and eager to develop your sales career in a high-performing startup environment. You will enjoy taking ownership, experimenting with new ideas and finding creative ways to engage difficult-to-reach prospects.

This position may not suit someone whose experience has been limited to a highly scripted corporate sales environment. The successful candidate must be comfortable thinking independently, working closely with founders and helping to build processes rather than simply following an established playbook.

Why Apply?

• Join a profitable technology company at an exciting stage of growth.

• Work directly with experienced founders and contribute to GTM strategy.

• Gain exposure to some of the world’s leading investment firms.

• Learn modern outbound techniques and use market-leading sales technology.

• Take genuine ownership of campaigns and see the direct impact of your work.

• Benefit from a clear progression route into an Account Executive or Senior GTM role.

• Earn commission for qualified meetings booked.

To apply, submit your CV to Thomas Patrick Recruitment. All applications will be treated confidentially.